Tuesday, September 29, 2009

MAGAZINE TOPIC

The magazine I design will act as an inspirational guide for people to step outside their comfort zones. It will encourage people to go on adventurous excursions, participate in things they wouldn't normally do and live life to the fullest. Departments and features will focus on places to go, things to do and unique accounts of people stepping outside their comfort zones.

At first, I was thinking this magazine should be targeted toward a young audience, perhaps in their 20's simply but in rethinking the concept I believe I'm going to change my target audience to be the following:
Age: 45-65
Gender: male & female/ neutral
Income: 80,000 +
Education: well educated
Local: suburban

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